Import Profile
Overview
Use this option if you already have a table that contains your customer data summarized across all Tapestry segments or if you want to import a profile created by another Business Analyst user. This table must include a field that contains the Tapestry codes from 1 to 66 and a field with the associated count of customers who fall into each of the 66 Tapestry segments.
Input Prerequisites
You must have a table containing customer data summarized across all Tapestry segments or a profile XML file created by another Business Analyst user.
Example Output
- Count—The number of records that are classified in this segment.
- Percent—The percentage of records that are classified in this segment compared to all segments. This column should add up to 100 percent.
- Total Volume—If a volumetric field is used, the total volume (for example, number of visits or dollars spent) is the summation of the volume for each customer classified in that segment.
- Average volumetric—The average amount spent by each customer in that segment. This value is calculated by dividing Total Volume by Count.
![Profiles dialog box Profiles dialog box](000z/GUID-93B37B67-9832-4BF4-B89C-0DEFF85CC728-web.png)
![Conseil Conseil](rsrc/tip.png)
The field containing the Tapestry ID must be numeric, not text.
![Conseil Conseil](rsrc/tip.png)
You can also import volumetric data by checking the Additionally import the volumetric information check box.
![Import profile Import profile](000z/GUID-228A38D7-FD6C-476D-B9F5-AB0A23BEFB96-web.png)
Learn more about Import Profiles.
9/22/2010