Find Location

Find Location allows you to select a point on the map by address, intersection, or latitude and longitude or by using the pin on the Map Tool Palette. When working, the Prev and Next buttons guide you through the workflow. The step that you are on appears and the number of steps are provided along with an indication of what can be done.

Steps:

1. Click the Select Location tab.
2. Click Find Location and the Find Location pane appears.

   The Address/Lat/Long toggle allows you to enter the address or intersection or the latitude and longitude. Use the toggle to select the option you want to use.

   If you use Address, enter the address or intersection in the Find text box and click Go.

   If you enter an address that results in multiple matches, a dialog box appears with matches similar to your entry. Click the correct entry.

   If you use Lat/Long, enter the latitude and longitude in the text box and click Go.

   Optionally, you can enter a site name in the Site name text box. Site names appear in the report header. If a site name is not entered then the address is used as the site name by default.

   1. To enter a site name, click Add site name (Optional).

      A text box appears.

   2. Type in the site name and click Apply.

   You can also click the pin on the Map Tool Palette and click a location on the map. Using this method automatically populates the information in the Find Location pane.

   The point appears on the map with a dialog box providing the address and options to add rings, drive times, or donuts, add the site name, and move or delete the point. Naming the site is optional. If a site name is not entered, the address is used as the site name by default.

   This dialog box can be minimized or closed using the buttons on the upper right corner.

3. Click Next in the Find Location pane to add rings, drive times, or donuts.

   The Find Location step 2 of 3 pane appears.

Rings

Rings, the most widely used for market analysis, are circles generated on the map around the point. You can choose up to three rings and indicate the radius, in miles, of the rings around the point. Report data is summarized for the area contained within each ring. The limit for ring size is 1,000 miles.

Note:

The units may differ from miles depending on your default unit selection in Preferences.

To add rings

Steps:

1. In the Find Location pane, click the Rings tab and enter the radius for each of the rings in the Radius text boxes.

   The rings are in miles. The default is 1, 3, and 5.

2. Click Apply.

   The rings appear on the map with labels to indicate the distance. You can hide all these labels by unchecking the Show ring labels check box.

Drive Times

A drive time represents how long it takes a customer to drive to a specific location. These areas represent the distance traveled from the site in a given time. For example, a store's 10 minute drive-time area defines the area in which drivers can reach the point in 10 minutes or less. Travel time considers the posted speed limits per street segments. The limit for drive time size is 300 minutes.

To add drive times

Steps:

1. In the Find Location pane, click the Drive Times tab and enter the drive times in the Time text boxes.

   The time is in minutes. The default is 5, 10, and 15.

2. Click Apply.

   The drive times appear on the map with labels to indicate the distance. You can hide all these labels by unchecking the Show drive times labels check box.

Donuts

Donuts are study areas in a donut shape with no overlap. They provide the traditional ring study area but without duplication of overlapping areas. Donuts are useful for understanding the incremental market changes as you move away from a center location. For example, specifying donut values of 1, 3, and 5 miles results in reports being generated for data from 0-1, 1-3, and 3-5 mile bands from the center.

Note:

The units may differ from miles depending on your default unit selection in Preferences.

To add donuts

Steps:

1. In the Find Location pane, click the Donuts tab and enter the radius for each of the rings in the Radius text boxes.

   The donuts are in miles. The default is 1, 3, and 5.

2. Click Apply.

   The donuts appear on the map with labels to indicate the distance. You can hide all these labels by unchecking the Show donut labels check box.

   Once you have created your rings, drive times, or donuts, click Next in the Find Location pane. You can get reports, create a new site, or save the site you created.

   The Find Location step 3 of 3 pane appears.

Site Menu Options

When you add a point, the site menu allows you to add rings, drive times, or donuts, move the point or delete the point. Once you have added rings, drive times, or donuts to your point, you can use the site menu to get reports, edit, change colors, hide and show labels, and organize, compare, and clear the site.

Add rings, drive times or donuts

You can add rings, drive times, or donuts.

Move this point

You can now move this point to another location on the map.

Delete this point

This allows you to delete the point on the map.

Get reports

You can get reports for the site that you have just created. This option will take you to Run Standard Reports in the Get Reports tab

where you can run a report for your site.

Note:

The Get reports link only appears if you have applied rings, drive times, or donuts to the point.

Edit site

You can use edit site to enter new values for rings, drive times, and donuts. You can edit the radius or time for your selection.

Click Edit site.

The Find Location pane appears. See Find Location for more information.

Edit site colors

Once you have created a ring, drive time, or donut for your site, you can change the site colors. The fill and border color, transparency, and thickness options can be set.

Steps:

1. Click Edit site colors.

   The site colors options appear for the selected site.

2. To change the colors for fill, click the color thumbnail and a color selection palette appears. Continue until you have changed all the thumbnails you want to change.
3. To change the transparency, use the Transparency slider.
   1. Slide it to the left to decrease the transparency percentage or to the right to increase the transparency percentage.
   2. Click the No Fill check box for no fill in the donut or drive time.
4. To change the colors for the border, click the color thumbnail and a color selection palette appears. Continue until you have changed all the thumbnails you want to change.
5. To change the transparency and thickness, use the appropriate slider.
   1. Slide the line to the left to decrease the percentage or to the right to increase the percentage.
   2. Click the No Border check box for no borders in the donut or drive time.

   To reset the fill and border settings to the original values, click Reset.

   To save your edits for only the site being edited, click Ok.

   To save your edits for all future sites of the same type, click Save in Preferences.

   The Preferences dialog box appears with the Select Location tab selected and your color changes made.

   If you want your changes to be saved in Preferences, click Ok. If not, click Cancel. If you save your changes in Preferences, the next time a site of the same type is created, opened, or edited, it will display the newly saved changes. To reset the fill and border settings to the original values, click Restore Defaults.

   You are returned to the site dialog box.

Show ring, drive time and donut labels

This allows you to show and hide the labels for rings, drive times and donuts, respectively. The one you have chosen will determine the site type. For example, if you've selected a ring for your site, then the Show ring labels check box appears.

Organize sites

This allows you to organize your site. Once a site is created, it automatically appears in the Organize Sites dialog box.

Click Organize sites.

The Organize Sites dialog box appears. See Organize Sites for more information.

Compare sites

You can create a comparison of your site with other sites on the map. This provides you with a quick comparison of key demographics without running a report.

Click Compare sites.

The Compare Sites dialog box appears. See Compare Sites for more information.

Clear this site from the map

This option clears the site from the map but doesn't delete it.

Click Clear this site from the map.

Site Options

To get reports

This provides you with reports for the location you have created.

In the Find Location pane, click Get Reports.

The Get Reports pane appears.

Steps:

1. Click Edit site colors.

   The site colors options appear for the selected site.

2. To change the colors for fill, click the color thumbnail and a color selection palette appears. Continue until you have changed all the thumbnails you want to change.
3. To change the transparency, use the Transparency slider.
   1. Slide it to the left to decrease the transparency percentage or to the right to increase the transparency percentage.
   2. Click the No Fill check box for no fill in the donut or drive time.
4. To change the colors for the border, click the color thumbnail and a color selection palette appears. Continue until you have changed all the thumbnails you want to change.
5. To change the transparency and thickness, use the appropriate slider.
   1. Slide the line to the left to decrease the percentage or to the right to increase the percentage.
   2. Click the No Border check box for no borders in the donut or drive time.

   To reset the fill and border settings to the original values, click Reset.

   To save your edits for only the site being edited, click Ok.

   To save your edits for all future sites of the same type, click Save in Preferences.

   The Preferences dialog box appears with the Select Location tab selected and your color changes made.

   If you want your changes to be saved in Preferences, click Ok. If not, click Cancel. If you save your changes in Preferences, the next time a site of the same type is created, opened, or edited, it will display the newly saved changes. To reset the fill and border settings to the original values, click Restore Defaults.

   You are returned to the site dialog box.

To compare sites

This allows you to create on-screen comparisons of your recently created sites.

In the Find Location pane, click Compare Sites.

The Compare Sites dialog box appears.

To add another site

This allows you to add another site.

In the Find Location pane, click Add Another Site.

This brings you back to the Find Location pane where you can locate another site.

To save a site

This allows you to save the site you have created. You can select the folder where you want to save the location, change the site name, or create a new folder in which to save the site.

Steps:

1. In the Find Location pane in step 3 of 3, click Save Site.

   The Save Site dialog box appears.

2. For Site name, enter a name for your site.
3. Save your site.
   • To save the site in an existing folder, select one from the Save in drop-down list.
   • To save the site in a new folder, click the Create New Folder icon .

   If you are working with more than one site in a single logon session, you can choose to save multiple sites in the Same Folder and Different Folders.

Saving to the same folder

Steps:

1. To save multiple sites to the same folder, click the Same Folder radio button.
2. Check the check box next to each of the sites that you want to save.
3. Using the Save in drop-down menu, select the folder.
4. To create a new folder, click the folder with the plus sign to create a new folder and name it in the Save in drop-down list.
5. Use the folder with the red arrow to move up one folder level.
   Note:

   This becomes enabled when a subfolder is selected in the Save in drop-down list.

6. Click Save.

Saving to different folders

If you are saving multiple sites, you can save the sites in different folders.

Steps:

1. To save multiple sites to a different folder, click the Different Folders radio button.
2. Check the check box next to the sites that you want to save.
3. Using the Save in drop-down list to the right of the Site name, select the folder.
4. To create a new folder, click the folder with the plus sign to create a new folder and name it in the Save in drop-down list.
5. Use the folder with the red arrow to move up one folder level.
   Note:

   This becomes enabled when a subfolder is selected in the Save in drop-down list.

6. Continue this process until you have selected folders for each of the sites.
7. Click Save.