Using Customer Setup

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Confirm that the analysis extent is set as you want. Any layer added to the map while an extent is active will be associated with that analysis extent.

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It is important to note that for Business Analyst to analyze your customers, each one must be uniquely identified. You need to have a field in your customer database that has a unique name or number for each customer.

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After the customer layer has been created, a shapefile of your data is created and stored in the My Output Data\Projects\Your Project\CustLayers folder.

For users with a Business Analyst Premium license, at the end of the Customer Setup wizard, an option to create a customer profile using Tapestry segmentation data is available.

Customer Setup wizard

Learn more about creating profiles.


9/16/2010